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Comprehensive Name, Image, and Likeness (NIL) Training Services

By Masterly Consulting Group

At Masterly Consulting Group, we understand the complexities that universities and school districts face in navigating Name, Image, and Likeness (NIL) regulations. With the rapid evolution of the NCAA’s Name, Image, and Likeness rules, both student-athletes and institutions must be well-equipped to understand their rights and responsibilities. We are proud to offer comprehensive NIL training solutions designed to help universities, school districts, and student-athletes succeed in this new era of college sports.

Whether your institution is looking for in-person or virtual training, Masterly Consulting Group provides a wide range of services tailored to meet your specific needs. Our NIL training programs are built to simplify legal complexities while empowering student-athletes to make informed decisions about their personal brand and future opportunities.

Why Choose Masterly Consulting Group for NIL Training?

Navigating the world of Name, Image, and Likeness (NIL) in college sports requires in-depth legal knowledge, experience, and practical strategies. Our team of attorneys and consultants specializes in helping institutions and student-athletes adapt to the ever-changing NIL landscape. With our training, your organization will be better prepared to support student-athletes as they seek representation and build their personal brand.

Here’s why universities and school districts trust us for NIL training:

  • Expert Legal Guidance

    Our team includes top name, image, and likeness attorneys with deep knowledge of NCAA name, image, and likeness rules.

  • Tailored Training Programs

    We customize each session to address the unique needs of your institution, whether you’re seeking in-person or virtual training.

  • Comprehensive Curriculum

    Our training covers all critical aspects of NIL, from compliance with NCAA rules to brand-building strategies.

  • Student-Athlete Empowerment

    We help student-athletes understand their NIL rights, protecting their interests while maximizing their opportunities.

Key Topics Covered in Our NIL Training

Our NIL training services provide a full-spectrum educational approach to ensure your institution remains compliant with NCAA rules while giving your student-athletes the tools they need to succeed.

Our training sessions cover:

  • Understanding NCAA NIL Rules

    A detailed overview of current NCAA name, image, and likeness regulations, ensuring compliance at all times.

  • Contracts and Agreements

    How to navigate and negotiate name, image, and likeness jobs and agreements, including key legal considerations.

  • Brand Development and Protection

    Helping student-athletes build and protect their personal brand, ensuring long-term success both on and off the field.

  • NIL Representation

    Guidance on securing proper legal representation, including insights from our team of name, image, and likeness lawyers.

  • Financial Literacy

    Training on managing income from NIL deals and understanding the tax implications.

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Navigate NIL with Confidence: In-Person and Virtual Training for Universities and School Districts

The Masterly Consulting Group provides in-person and virtual training programs that give universities and school districts the tools they need to properly guide their student-athletes through the complexities of Name, Image, and Likeness (NIL). With our training, universities and school districts can ensure compliance with NIL regulations, while also teaching student-athletes how to maximize their NIL opportunities. Our programs provide comprehensive, up-to-date information and guidance on NIL regulations and best practices, giving universities and school districts the confidence they need to ensure their student-athletes are able to take full advantage of NIL opportunities. With The Masterly Consulting Group, universities and school districts can be sure their student-athletes have the tools they need to navigate the complex world of NIL.

In-Person and Virtual NIL Training Options

At Masterly Consulting Group, we understand that each institution has its own operational needs and constraints. That’s why we offer both in-person and virtual training options for universities and school districts across the country. Regardless of the format, our NIL training ensures your team receives the knowledge and tools to navigate the complexities of name, image, and likeness in college sports effectively.

Virtual Training


Our virtual NIL training is perfect for institutions seeking flexible, accessible training for student-athletes, coaches, and staff. Delivered through interactive webinars and online workshops, our virtual program provides the same comprehensive insights as our in-person sessions.

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Accessible Learning

Engage from any location, allowing student-athletes and staff to participate no matter their schedule.

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Customizable Content

Tailor the topics to match the unique challenges your institution faces regarding NIL.

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Interactive Sessions

Our webinars include live Q&A, case studies, and NIL scenarios to ensure participants understand how to apply the information learned.

In-Person Training


For universities and school districts preferring face-to-face engagement, our in-person NIL training brings our experts directly to your campus. These sessions include deeper dives into your institution’s specific challenges, providing hands-on solutions.

The Masterly Difference

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Led by Nationally Ranked  Sports Attorney

Andrew Rhoden is a retired college football coach that is a nationally ranked sports attorney. He was named by Thomson Reuters as a Super Lawyer in 2023 and recognized as the Top 40 Under 40 for Lawyers 2021-2023.

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In-Person &

Virtual Options

The Masterly Consulting Group understands that universities and athletic departments have varying needs. To accommodate this, we offer both in-person and virtual options to universities, providing professional, tailored solutions to meet their individual requirements.

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College Athletics

Experience

Our team has the distinction of having former NCAA college head coaches, directors, athletic directors, and college athletes. We understand college athletics from the viewpoint of an athlete, coach, and administrator.

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Global Experts

in Athletics & Business

Universities and associations widely recognised our team of global experts in sports and business. We are invited regularly to speak at conferences and are frequently sought out by the media as authoritative resources in the respective subject areas. Universities around the globe highly value our professional insights.

F E A T U R E S

Our experienced team of professionals offers comprehensive education on the areas of NIL, including:

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Title IX Responsibilities

It is important for universities and school districts to consider the implications of NIL and Title IX when developing any policies or programs related to student athletes.

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Policy Creation

As universities and school districts strive to create an environment of fairness, equity and inclusion, they must consider the implications of Name Image and Likeness (NIL) policies on their campuses.

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Threats of NIL

With NIL rules shifting quickly, there are third party entities and individuals in a prime position to capitalize on the uncertainty surrounding NIL and potentially take advantage of aspiring student-athletes.

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Financial Literacy

& Management

Universities and school districts must ensure that student-athletes are educated and trained in the fundamentals of financial management, from budgeting and understanding taxes to investing and retirement planning.

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Intellectual Property Rights & Protection

By implementing an effective NIL training program, universities and school districts can help protect their intellectual property rights, while also providing student athletes with an understanding of the rules and regulations governing their use of NIL.

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Recruitment Strategies

& Dangers

The results of NIL Training can be used to create a cohesive recruitment plan that takes into account the needs of the organization, the skills and abilities of the potential recruit, and the value that the recruit can bring to the organization. This can help to create a successful recruitment strategy that both the organization and the recruit can benefit from.

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Donor & Booster Engagement

By understanding NIL and donor engagement, universities can ensure that their donors are supported and engaged in the right way. With this training, universities and school districts can create donor strategies that are tailored to their institution, ensuring that donations are used in the most beneficial way.

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NCAA & State

Compliance

Our program helps universities and school districts develop and implement policies, procedures, and best practices for protecting student-athletes' rights and preventing potential legal and regulatory violations. Additionally, we will develop best practices for the athletic department to limit liability from future NCAA sanctions.

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Corporate Strategies

& Engagement

Our NIL training is a powerful asset that universities and school districts should take advantage of. It can help them create strategic engagement opportunities for corporate sponsors, local businesses, and other stakeholders. It can also help to ensure that their students and alumni can fully utilize their NIL rights to build their own brand and create opportunities for themselves.

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Audit of Athletic Department

Policies

Our experienced team of consultants is committed to helping you create and maintain high standards for NIL compliance. We take the time to carefully review your policies and procedures, providing objective and data-driven feedback to ensure that your athletic departments comply with all relevant regulations.

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Ongoing Support &

Partnership

We understand that questions or concerns can arise on campus and we are dedicated to providing ongoing communication as they do. Our team will be available to answer all of your questions and to provide help where needed. We are committed to helping your institution stay compliant and up-to-date with all of your NIL needs.

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Hiring & Building

a NIL Staff

At The Masterly Consulting Group, we strive to ensure that your institution complies with all NIL regulations and guidelines. We are confident that with our guidance and support, you will build and maintain a highly skilled and knowledgeable on-campus staff focused on name image and likeness.

Key Aspects of NIL Laws and Guidelines

As NIL deals become more prevalent, student-athletes must comply with NCAA rules and conference-specific NIL rules to ensure they're not violating NCAA rules related to NIL activities. Here's an overview of some essential components:

School and Conference Requirements

Each school and conference may have unique NIL guidelines. It is vital for student-athletes interested in NIL to follow school rules and report NIL activities consistent with their institution's policies.

NIL Guidelines and Interim Policies

Many member schools have adopted interim policies to manage NIL-related activities until federal legislation is enacted. These policies provide a framework for how current student-athletes and prospective student-athletes can engage in NIL opportunities.

NIL Contracts and Agreements

Proper legal review is critical for any NIL agreements. The right of publicity is a complex legal concept, and athletes need to ensure they’re working with qualified 

Compliance Office

Student-athletes are required to notify their compliance office of any NIL activities, ensuring they align with state laws and NCAA guidelines.

Opportunities and Responsibilities for Student-Athletes

NIL offers student-athletes a path to earn income through image and likeness deals, but with these opportunities come responsibilities. Athletes need to stay informed on both NCAA rules and state laws that govern NIL activities. This is especially important for high school athletes, as high school sports associations may have different rules compared to those governing college athletes.

State Law Compliance

With NIL signed into law in states like South Carolina, it’s essential to stay updated on the unique regulations in each state.

High School and College NIL Rules

While college athletes have seen a clearer path for engaging in NIL activities, high school student-athletes must ensure their actions do not impact their eligibility for future college sports.

Professional Services Providers

Athletes working on NIL contracts should collaborate with professional services providers, such as attorneys and financial advisors, to ensure their contracts are fair and compliant with all regulations.

Contact Us Today!

If your university or school district is looking to provide student-athletes with the necessary tools to thrive in the evolving NIL landscape, Masterly Consulting Group is here to help. Our expert legal and training teams are ready to provide customized solutions to meet your needs.


Get in touch with us for a consultation  and you may reach us at (888) 209-4055 or visit our offices in Dallas, Austin, Houston, and Grand Prairie. We also offer virtual consultations and services for institutions nationwide.

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